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TOURISM STRATEGY 2020

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Judul Seri

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No. Panggil

900.28

Penerbit

: .,

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

978-602-6751-05-8

Klasifikasi

900.28

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

1

Subjek

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Info Detail Spesifik

Contents Editorial ............................................................................................................ 2 Executive Summary .................................................................................................... 3 How we did it: the Tourism Strategy as an open process .................................. 9 Vienna – a destination and its competitors: performance, trends, goals ....... 14 GLOBAL Vienna 2020 ................................................................................. 24 1 International transport hub .................................................................................. 33 2 A conference venue with avant-garde appeal ................................................. 34 3 Vienna welcomes the world ................................................................................ 36 4 World city standards in service and shopping ................................................ 38 SMART Vienna 2020 .................................................................................... 42 1 Smart mobility management ............................................................................... 50 2 New poles of attraction for visitors .................................................................... 52 3 A forerunner city of digital tourism .................................................................... 54 PREMIUM Vienna 2020 ............................................................................... 59 1 Profile development and top service standards of the hotel industry ......... 68 2 A premium-quality culture of enjoyment ........................................................... 69 3 Cultural offerings – classic and contemporary ............................................... 71 4 Viennese originals ................................................................................................. 72 5 Courage to embrace modernism in urban design and architecture ............ 73 6 High-end offerings for the luxury segment ....................................................... 74 7 Medical tourism ..................................................................................................... 75 List of references and source materials

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